
haircare routine
Detox and refresh the scalp with a gentle exfoliating pre-wash treatment for a clean, healthy foundation.
STEP 1
Before shampooing, apply to damp scalp.
STEP 2
Gently massage in circular motions to exfoliate, remove build-up and stimulate the scalp.
STEP 3
Rinse thoroughly, then follow with your preferred Pure Shampoo and Conditioner for best results.
organic INGREDIENTS
VEGAN • PARABEN FREE • SULPHATE FREE • GLUTEN FREE
With these pure and gentle ingredients, our haircare routine is safe for you and the environment.
Apricot Seed Kernel helps gently exfoliate the scalp, lifting away excess oil, dead skin cells and build up for a refreshed, balanced feel. Rosemary, Thyme and Ginger work together to help purify and invigorate the scalp, while Caffeine contributes to a refreshed and energised sensation. Aloe Vera and Panthenol help comfort and hydrate, supporting scalp moisture balance and overall scalp wellbeing.
Featuring a blend of organically grown Nettle, Ginger, Lavender, Rosemary, Thyme, Aloe Vera, Marshmallow Root, Apricot and Horsetail Extracts, the Organic Certified Complex™ reflects Pure's commitment to thoughtful formulation. Grown using organic farming practices, these carefully selected botanical extracts help support the overall care experience while honouring Pure's organic origins and connection to nature.
MORE TO LOVE
AUSTRALIAN MADE & OWNED • CARBON NEUTRAL
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Deeply cleanses and detoxifies the scalp
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Removes product build-up and dead skin cells
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Helps promote a fresh, balanced scalp environment
RESULTS
In a user trial of 50 females aged 18-50 over a period of four weeks:
98%
Said their scalp felt cleaner and refreshed after use
99%
Noticed reduced build-up and less greasiness
98%
Agreed their scalp felt healthier with regular use
FAQS
It can be used weekly or as needed before shampooing.
Yes. It is a gentle exfoliator designed to cleanse without harshness.
Yes. Regular use helps remove flakes, excess oil and product residue.
FULL INGREDIENT LIST
Aqua, Cocamidopropyl Betaine, Sodium Lauroyl Methyl Isethionate, Acrylates Copolymer, Parfum, Juglans Regia Shell Powder, DMDM Hydantoin, Dimethicone, Phenoxyethanol, Panthenol, Sodium Benzoate, Prunus Armeniaca Seed Powder, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Cinnamidopropyltrimonium Chloride, CI 77891, Mica, Citric Acid, Sodium Cocoyl Amino Acids, Potassium Dimethicone PEG-7 Panthenyl Phosphate, Urtica Dioica Extract, Rosmarinus Officinalis Extract, Althaea Officinalis Leaf Extract, Prunus Armeniaca Fruit Extract, Caffeine, Zingiber Officinale Root Extract, Lavandula Angustifolia Flower Extract, Equisetum Arvense Extract, Sodium Sarcosinate, Zingiber Officinale Root Oil, Aloe Barbadensis Leaf Juice, Thymus Vulgaris Extract, Glycerin, Propylene Glycol, CI 77491, Pantolactone, Urtica Dioica Leaf Extract, Sodium Carbonate, Sodium Chloride, Tetrasodium EDTA, Hexyl Cinnamal, Linalool, Benzyl Salicylate, Limonene. *Denotes organic extracts
discover the beauty of self-care
All of our products are made with nourishing, rejuvenating ingredients that help support the integrity of your hair while enhancing your shower routine into a self-care experience.



